The WideluxX F10: A Panoramic Camera's Resurgence
The world of photography is abuzz with the announcement of the WideluxX F10, a 35mm panoramic analog camera that promises to bring back the magic of the iconic Widelux camera. This revival, led by the legendary actor and photographer Jeff Bridges, is a testament to the enduring appeal of analog photography and the power of a classic design.
A Journey to Revival
In September 2024, Jeff Bridges and his wife, photographer Susan Bridges, joined forces with Marwan El Mozayen and Charys Schulder to form SilverBridges. Their mission: to bring back the Widelux camera, a beloved tool of Jeff's for decades. The original Panon Widelux factory burned down over two decades ago, taking with it the company, its products, and essential repair parts. This loss left a void in the photography world, and Jeff Bridges was determined to fill it.
The team's efforts have been nothing short of remarkable. They reverse-engineered parts, machined new ones, and refined the classic Widelux design for a new era. The result is the WideluxX F10, a camera that promises the same sweeping panoramic photography as its ancestor, but with a premium, handcrafted build.
Technical Specs and Features
The WideluxX F10 is a marvel of engineering. It takes 35mm film and uses a moving 26mm f/2.8 built-in lens to sweep the exposure across a 24 x 58mm frame. This means that a 36-shot roll of film will capture approximately 21 panoramas. The camera has three different shutter speeds (1/15, 1/125, and 1/250s), a viewing angle of 140 degrees, and a fixed focus from 1.5 meters to infinity. It weighs about 880 grams, making it a lightweight yet robust tool for photographers.
Pre-Order and Availability
Photographers eager to secure their place in the first production run can pre-order the WideluxX F10 for $4,400. There are 350 units available, and the company estimates that the first cameras will ship in about six to eight months. The initial production run will take an additional four to six months to complete, ensuring that each camera is built specifically for the owner, with optional engraved initials and additional customization options.
A Premium Investment
While the WideluxX F10's price tag of $4,400 is certainly high, it is not unreasonable when compared to the prices of used Widelux F8 cameras on the secondhand market. The F8, Panon's final model, remains coveted among photographers. Moreover, the new camera comes with a two-year warranty, a significant advantage over 20-plus-year-old used cameras.
A Quick Sell-Out
The demand for the WideluxX F10 is already evident. Just 15 minutes after pre-orders opened, nearly 50 units had already been purchased. This rapid sell-out is a testament to the camera's appeal and the passion of photographers for analog technology.
Conclusion
The WideluxX F10 is more than just a camera; it's a symbol of the enduring appeal of analog photography and the power of a classic design. Jeff Bridges' vision to bring back the Widelux camera has been realized, and the result is a camera that promises to delight photographers and enthusiasts alike. As the first cameras ship in the coming months, the photography world will be treated to a new era of panoramic photography, thanks to the efforts of SilverBridges and the passion of Jeff and Susan Bridges.
